Whisky Hunter Base

Blair Athol 10 Year Old - The Manager's Dram

The Blair Athol 10 Year Old - The Manager's Dram is a single malt Scotch whisky bottled in October 2019. This release is part of the Manager's Dram series, which was initially created for Diageo employees. The bottle has a volume of 700ml and an alcohol strength of 57.1%.


Age: 10 Years Old Size: 700 ml Strength: 57.1 % Bottling series: The Manager's Dram Distillery: Blair Athol Bottler: Distillery Bottling
Auctioned Now

There are data for 1 lot at online auctions.

Last bid
55.0 £

Retail Offers

Data are available for 2 offers from online shops.

Aggregated price data
Min: 260.0 £ Avg: 330.0 £ Max: 400.0 £

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Recent Market Insights for Blair Athol 10 Year Old - The Manager's Dram
Latest Average Price

£ Unlock in June 2026

The average hammer price of the bottle based on recent auction results.
Average Annual Change

Unlock % since its first sale in 2020

The average yearly change in the bottle's value since its first recorded sale.
Liquidity Score

Unlock % derived from 149 auctioned bottles

The share of auctioned bottles that actually sold, based on 149 lots. A higher value means it sells more consistently.
Sales Summary
Statistics on auction sales and prices over time

This calculation includes all Blair Athol 10 Year Old The Manager's Dram from all auctions during the entire observation period.

First avg.

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 March 2020 
Value Change
Last avg.

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 June 2026 
Minimum

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 June 2026 
Maximum

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 May 2021 
Auction sales and price statistics for the past 3 months

This calculation includes all Blair Athol 10 Year Old - The Manager's Dram auctioned from May 2026 to June 2026.

Auction sales and price statistics for the past 6 months

This calculation includes all Blair Athol 10 Year Old - The Manager's Dram auctioned from February 2026 to June 2026.

Auction sales and price statistics for the past 12 months

This calculation includes all Blair Athol 10 Year Old - The Manager's Dram auctioned from July 2025 to June 2026.

Auction sales and price statistics by year, cumulative total 2020-2026

This table shows the information for each year in which this whisky was sold at auctions, compared to the previous year and cumulatively over time.

Sold Ratio - share of lots sold out of all lots auctioned that year.
Avg. Price - average hammer price for the year.
Vs Previous - the current year's price change compared to the previous year's, as a percentage.
Cumulative - the cumulative total of the current year's price change relative to the first year's sales.
Year Sold Unsold Sold Ratio Avg. Price Vs Previous Cumulative
2020 % £    %   %
2021 % £    %   %
2022 % £    %   %
2023 % £    %   %
2024 % £    %   %
2025 % £    %   %
2026 % £    %   %
Blair Athol 10 Year Old - The Manager's Dram — winning bid
See the full price history Subscribe to unlock

Track the auction price history for Blair Athol 10 Year Old - The Manager's Dram from the earliest recorded sale to the latest. Subscribe to unlock the full interactive chart.

Retail: Online Offers

You can purchase this whisky bottle from one of the online retailers listed below. It is important to take into account the country from which your order will be shipped, as this may incur additional costs. It is therefore advisable to choose a retailer accordingly.

Check availability on the product page of the shop.
Bottle Price
Blair Athol 10 Years Old The Manager's Dram 2019 259.99 £
Blair Athol - The Managers Dram - Single Malt 10 Year Old - 70Cl | 57.1% 399.95 £
Live: Auctioned Now

Lots for this bottle currently open for bidding at online auctions. The bids shown are the latest recorded and may change before each auction closes.

All prices in £. The bid data is updated with some delay, so you can see the current latest bid on the lot page.
End date Last Bid
14 July 2026 Blair Athol - 10 Year Old - The Manager's Dram 2019
LIVE The Grand Whisky Auction UK
55.0 £
Past: Recent Results

Recent hammer prices from past online auctions for Blair Athol 10 Year Old - The Manager's Dram - 700 ml / 57.1% and closely matching bottles. Past results are a useful reference point when estimating current market value.

Results may include closely matching bottles of the same release.

The data for the last 15 months are hidden. Please subscribe to remove restrictions.

Date Bottle Winning Bid
March 2025 Blair Athol 10 Year Old — Bottled 2019 - The Manager's Dram — 70cl / 57.1%
PAST Whisky.Auction UK
100.0 £
March 2025 Manager's Dram Blair Athol 10 Year Old
PAST Scotch Whisky Auctions UK
80.0 £
March 2025 Manager’s Dram Blair Athol 10 Year Old
PAST Scotch Whisky Auctions UK
80.0 £
January 2025 Blair Athol - 10 Year Old (Manager's Dram)
PAST Whisky Hammer UK
90.0 £
January 2025 Blair Athol - 10 Year Old (Manager's Dram)
PAST Whisky Hammer UK
80.0 £
January 2025 Blair Athol - 10 Year Old - The Manager's Dram
PAST The Grand Whisky Auction UK
120.0 £
December 2024 Blair Athol - 10 Years Old - Manager's Dram 2019
PAST Highland Whisky Auctions UK
75.0 £
December 2024 Manager’s Dram Blair Athol 10 Year Old
PAST Scotch Whisky Auctions UK
85.0 £
December 2024 Blair Athol 10 Year Old Manager'S Dram 2019 Highland Single Malt
PAST McTear's Whisky Auction UK
85.0 £
November 2024 Blair Athol 10 Year Old - Managers Dram 2019
PAST Whisky-Online Auctions UK
65.0 £
The Manager's Dram series:
Cragganmore 1992 - 17 Years Old - The Manager's Dram
Cragganmore 1992 - 17 Years Old - The Manager's Dram - 750 ml / 62%
%
 since Sept. 2006*
% £
 avg. price in 2026**
  %
 avg. annual shift 2006-2026 **
Minimum subscription tier to unlock: * - Quarter, ** - Hogshead
Caol Ila 1990 - 15 Years Old - The Manager's Dram
Caol Ila 1990 - 15 Years Old - The Manager's Dram - 750 ml / 63%
%
 since Aug. 2008*
% £
 avg. price in 2026**
  %
 avg. annual shift 2008-2026 **
Minimum subscription tier to unlock: * - Quarter, ** - Hogshead
Teaninich 2001 - 17 Years Old - The Manager's Dram
Teaninich 2001 - 17 Years Old - The Manager's Dram - 700 ml / 58.3%
%
 since Feb. 2006*
% £
 avg. price in 2026**
  %
 avg. annual shift 2006-2026 **
Minimum subscription tier to unlock: * - Quarter, ** - Hogshead
Knockando 12 Year Old - The Manager's Dram
Knockando 12 Year Old - The Manager's Dram - 700 ml / 59%
%
 since Feb. 2013*
% £
 avg. price in 2026**
  %
 avg. annual shift 2013-2026 **
Minimum subscription tier to unlock: * - Quarter, ** - Hogshead
Auchroisk 16 Year Old - The Manager's Dram
Auchroisk 16 Year Old - The Manager's Dram - 700 ml / 55.6%
%
 since July 2016*
% £
 avg. price in 2026**
  %
 avg. annual shift 2016-2026 **
Minimum subscription tier to unlock: * - Quarter, ** - Hogshead

Bottle data updated 13 Jul 2026